Digital environments are rapidly evolving to include mobile native ads – 60% of publishers now offer them, and 44% of our own display ad impressions are native. Why is this format growing so quickly? Because it engages consumers and performs for advertisers. Yahoo native ads, when combined with mobile search, lift top-of-mind brand awareness up to 279%…
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Outgoing Rep. Michele Bachmann (R-Minn.) says President Obama has embraced the “agenda of Islamic jihad” at every turn. “I have been very surprised, to answer your question, to see the president of the United States, at every turn, cut the legs off of our ally Israel, and in fact embrace and lift up the agenda of Islamic jihad, ” she said in an interview…
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This study was made possible in part by funds granted by the Carnegie Corporation of New York and administered by the Urban Language Study of the Center for Applied Linguistics, Washington, D.C. Its contents are solely my responsibility. I am indebted to Joey L. Dillard, Anita Friedman, Mogens B. Larsen, Bengt Loman, and William A. Stewart for their…
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| Filed under: Wow! When it comes to making memes, the internet wastes NO time!! Unless you ve been living under a rock, you ve probably heard the name Rachel Dolezal floating around the Twitter-verse this morning! You know, the head of the Spokane NAACP who pretended to be an African-American woman for YEARS before she was eventually found out! Well…
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I like celebrity gossip. I find it fascinating! Though I keep an intellectual distance because I assume they re mostly made up stories, ever since I first encountered a People magazine at my grandma s house I have never broken the habit of following who is dating who, who is rumored to be cheating, and other scandalous stories. I don t listen to top…
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Young, Black and Fabulous gossip blog is one of the hottest black celebrity gossip sites on the net. Natasha E. is the writer and editor of the site. And THE YBF is the product of her obsession with all that is Hollywood and celebrity. THE YBF blasts all that is fabulous and foolywang with over 13 million readers a month joining in on the ish talking…
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(image via Vice Magazine.) I stumbled upon celebrity gossip community “Oh No They Didn’t” in 2007. I was bored, working a part-time job as a receptionist at a real-estate agency, and Britney Spears had just shaved her head. Things were pretty slow that day, so I was basically glued to the computer screen, hitting refresh over and over, sending links…
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Bangalore centre will be the focal point for all product development as MEDIATA accelerates its strategic plan. MEDIATA, the APAC audience management and targeting platform, has announced that it has opened a Development centre in Bangalore, India. The team will take on all product development and product research responsibilities for the Hong Kong…
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Rather than adopting a national communications strategy, the government tailored their message to reach different communities. The NWAC worked with high street businesses such as WH Smith to produce and distribute millions of pamphlets and postcards. While some focussed on portraying the enemy in a negative light, others emphasised the importance of…
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Involving communities in the design process results in products that are more responsive to a community s needs, more suited to accessibility and usability concerns, and easier to adopt. Civic media tools, platforms, and research work best when practitioners involve target communities at all stages of the process–iterative ideation, prototyping, testing…
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City officials rallied Oprah, Caroline Kennedy to back Cathie
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You’ve seen them before: links that say “click here for printer-friendly version” or words to that effect. Every time you follow one of those links, you load a separate document that presents exactly the same information with a different layout, and probably different markup. Article Continues Below That means somebody (or a script) had to take the…
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In a litany of tweets, Matheba took on Phil Mphela, a blogger who wrote on his Facebook page that he was unimpressed with Bonang scooping the first black cover of Glamour Magazine South Africa. Mphela said he would not jump on the bandwagon to celebrate as he did not believe it was worth it. I actually found it insulting to black talent that everyone…
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Race can be a tricky topic, even today. Our increasingly multicultural world has led to substantial confusion about who can check what box on the “race” segment of the census form. Does it matter? Of course not. Multiethnic people are only going to get more common as our cultural hang ups about race dissipate year by year. It’s just fascinating to learn…
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BIRTH PLACE Wellington, New Zealand “I don t see a benefit in accepting every single little morsel of work that comes along because I think, in essence, what you re doing is you re raping yourself really.” - Karl Urban Karl Urban is an actor from New Zealand. You ve seen him in The Bourne Supremacy, the last two Lord of the Rings films, as well as in…
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